Restaurant Startup 

Hello, I'm Mathew Georghiou — entrepreneur, engineer, writer, and inventor.

The One Skill You Can’t Learn Anywhere Else

If you're starting a restaurant, there's one critical skill that you cannot get from any other video course, workshop, or seminar.

No amount of money can buy it — but it’s exactly what I can help you discover.

You'll gain the confidence to succeed, the skills to avoid failure, and the credibility to attract partners and investors by speaking the language of business.

Information vs. Transformation

Other experts will give you great knowledge about the restaurant business.

They may teach you how to choose your menu, how to lay out your kitchen, how to pick a location, or share helpful checklists.

All of that is valuable. But it’s still just information.

I’m not here to give you more information. I’m here to give you transformation.

Think Differently

When you join me, you will begin to think and act like an experienced and successful restaurant owner.

You will make smarter business decisions.

You will be able to predict problems before they even happen.

And you will avoid the one thing that is most common in startup food businesses: failure.

Why Most Restaurants Fail 

You already know most new restaurants fail.

But they don’t fail because of the food, or the kitchen layout, or the location, or because someone missed a checklist.

They fail because the owner doesn’t yet know how to think like a business owner.

They make costly mistakes — sometimes without even realizing it until it’s too late to recover.

And it’s not your fault.

School Doesn’t Teach You This

You were never taught to think like a business owner.

School doesn’t teach that. University doesn’t teach that.

Even years of working in food service as a cook, server, or manager isn’t the same.

Because nothing compares to being responsible for everything.

To think like an experienced business owner, you need to understand how business itself works.

Not the menu. Not the food. Not the location. The business.

The Financial Side Few Owners Understand

Not understanding the numbers is the fastest path to failure.

Cash flow, profit margins, and financial statements can feel intimidating. 

And if you want to attract partners or investors, you must be able to speak their language.

Now imagine learning accounting basics in just 29 minutes.
  

Business Is Like a Machine

A restaurant has many moving parts — all interconnected, each affecting the other.

And you must think like a mechanic who understands how the entire machine works, keeping it balanced and tuned for success.

This is complicated, even overwhelming, for new owners. Because it’s not just about what you know — it’s about how you think.

Transform In Hours Not Years

I’ll guide you using an experiential-learning methodology enhanced with hyper-realistic training games and simulations.

We’ve invested millions of dollars over 25 years to design and apply this system — creating tools that give people like you years of business experience in minutes.

Businesses you can experiment with include Casual Restaurant, Sandwich Restaurant, Mexican Restaurant, Pizza Restaurant, Cafe, Ice Cream Parlor, and more.

The skills you'll gain won’t stop at restaurants. They'll apply to any business you may choose to run today or in the future.

Ready to Think Like a Successful Owner?

The best way for me to prove that I can help you is to give you my first training for free. 

1️⃣ 1-Hour Entrepreneur — Gain core business skills in just one hour. Free!

2️⃣ Entrepreneur Superhero — Play our restaurant simulation and level up your skills with hands-on training. Online, self-directed. Only US $99.

3️⃣ businessXP Bootcamp / Masterclass — Our most transformative program with live coaching from me and my team. Online, self-directed. Starting at US $995.

👉 Start by joining our free businessXP Community. You’ll find all the options under the CLASSROOM tab. Questions — submit the form below.